Free UK privacy notice template for small businesses
A privacy policy template written for UK small businesses, sole traders and charities. It follows the list of what UK GDPR Article 13 says you must tell people, and includes the two items added in 2026. Copy it, replace everything in square brackets, and delete what does not apply to you.
Last checked against legislation.gov.uk on 14 October 2026. A starting point to adapt, not legal advice.
A template only works if it matches what you actually do. The most common problem with a template is that it describes a business that is not yours: tools you do not use, or missing the ones you do. When you have finished, check your policy against your own website. It compares the tracking tools your site loads with the ones your policy names.
The privacy notice template
Privacy notice
Last updated: [date]
This notice explains how [organisation name] uses your personal information, and your rights.
Who we are
[Organisation name] ([for a company: company number [number], registered office [address]]) is the controller of your personal information. You can contact us about anything in this notice at [privacy@yourdomain] or [postal address]. [If you have a Data Protection Officer: Our Data Protection Officer can be contacted at [dpo@yourdomain].]
What we collect and why
[List each thing you do with personal information, what information it involves, and the lawful basis. A table works well. For example:]
- [To process and deliver your order: your name, address, email and phone number. Lawful basis: contract.]
- [To answer your enquiry: your name, contact details and message. Lawful basis: legitimate interests, in replying to people who contact us.]
- [To send you our newsletter: your email address. Lawful basis: consent, or for existing customers, the soft opt-in.]
- [To keep financial records: order and payment details. Lawful basis: legal obligation.]
[If you rely on legitimate interests, say what the interest is, as in the example above.]
Who we share it with
We share your information only where we need to, with: [types of recipient, for example our delivery company, our payment provider, our website host, our email marketing service and our accountant]. [Name the tools on your website that collect visitor information, for example your analytics and advertising tools.] We do not sell your information.
Sending information outside the UK
[If any of your suppliers are outside the UK: Some of our suppliers are based in [countries]. Where this happens we rely on [UK adequacy regulations / the International Data Transfer Agreement / the UK Extension to the EU-US Data Privacy Framework, for certified suppliers] to protect your information.] [If nothing leaves the UK, say so.]
How long we keep it
[Give a period or the criteria for each type of record, for example: We keep order records for [period] for tax purposes. We delete enquiries [period] after our last contact.]
Cookies and similar technologies
[Say what your website stores on or reads from visitors' devices, or link to your cookie policy: See our cookie policy at [link].]
Do you have to give us your information?
[Explain when it is required, for example: We need your address to deliver your order. If you do not give it, we cannot complete your purchase. Everything else is optional.]
[Only if it applies: Automated decisions]
[If you make significant decisions about people automatically, with no meaningful human involvement: describe the decision, how it works in plain words, and what it means for the person. Explain that they can make representations, ask for a person to review the decision, and contest it.]
Your rights
You have the right to ask for a copy of the information we hold about you (the right of access), and to ask us to correct it, delete it, or restrict how we use it. You can object to us using it, including for direct marketing at any time. Where we rely on your consent you can withdraw it at any time, for example by using the unsubscribe link in our emails. Where we hold information you gave us on the basis of consent or a contract, you can ask for it in a reusable format (data portability). To use any of these rights, contact us at [privacy@yourdomain].
Complaints
If you are unhappy with how we have handled your personal information, you have the right to complain to us. Contact [privacy@yourdomain] or see our complaints procedure at [link]. We will acknowledge your complaint within 30 days.
You also have the right to complain to the UK data protection regulator, the Information Commission (formerly the Information Commissioner's Office). [Add its current website.]
Changes to this notice
We review this notice regularly. If we plan to use your information for a new purpose, we will tell you before we do.
What is new in this template for 2026
- The right to complain to you. Required in privacy notices since 19 June 2026 (UK GDPR Article 13(2)(ca)). You also need a complaints procedure: use our free complaints procedure template.
- The Information Commission. The regulator's new name since 30 September 2026. Older documents that say "ICO" still count in law.
- Automated decisions. The rules changed on 5 February 2026. Read what changed.
Sources: UK GDPR Article 13; Data Protection Act 2018, section 164A; Data (Use and Access) Act 2025, section 119.
Other free options
The UK regulator also publishes a free privacy notice generator for small organisations on its website, which builds a notice from your answers. Whichever you use, the finished notice still needs to match your real website and the law as it stands now, so check it afterwards.
Filled it in? Check it.
Paste your finished notice into The Privacy Register, or enter your website address. It checks every item on the list and the tools your site uses. Free, no sign-up.
Questions
Is a privacy notice template enough for a small business?
Only if it describes what you actually do. A template gets the structure right, but the details must match your business: the tools on your website, who you share data with, where it goes and how long you keep it.
Is this the same as the ICO privacy notice template?
No. This is our own template, written to the same list in UK GDPR Article 13 and updated for the 2026 changes. The regulator also offers a free generator on its website.
Privacy notice or privacy policy: which should I call it?
Either. The law uses neither term; it lists information you must give people. What matters is that the page contains everything on the list. See the full list.